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Descriere
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
- Editură
- Welbeck Publishing Group
- Autor
- David Ogilvy
- Ilustrații
- illus
- Pagini
- 288
- An
- 2023
- Dimensiuni
- 129 x 199 x 36
- Copertă
- Paperback / softback
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